Requirements:

1. Have at least 5 years marketing experience in leading FMCG companies

2. Preferably have 2-3 years of experience in the same position as Brand Manager

3. Exposure to Dairy/Food industry or FMCG and its competitive dynamics

4. Experienced in handling more than 2 brands / product category

5. Involved in development of communication strategy (ATL, BTL, Digital)

6. Knowledgeable in managing strategy & implementation to both consumer & customer (food service/UMKM)

7. Experienced in New Development Product/Innovation (planning & execution)

8. Good in number and has the ability to analyze data & specific market information while recommending business action steps

9. Well spoken and written in English

10. A highly motivated person, able to work in a fast paced environment that is continually changing

Job Description:

1. Be the Person in Charge of the Brand (Liquid & Innovation) in the Business to Plan, Deliver and Improve

2. Develop Strategy, Promote Brand Growth, Implementing Plans and Drives Volume

3. Manage all aspects of the brand: consumer insight, advertising development, media planning, digital planning consumer & trade promotion, market research, product development (NPD & Launch), pricing, S&OP forecasting, financial mix, and P&L management

4. Drives New Development Product or Innovation Projects

5. Act as Project Leader within the Cross-Functions Projects, Company and outside Third Parties

6. Monitor the P&L and exploit Product/Marketing Plans to enhance the P&L

7. Work closely with Sales Team, Food Service and R&D.